Cherelle is a force in the creative industry, embodying the essence of a British-born Jamaican mother, wife, model, and content creator. With over 10 years of experience, Cherelle’s expertise extends across the realms of modelling, blogging, and PR.
At the tender age of 16, Cherelle embarked on her creative journey by participating in a beauty pageant. This decision sparked a deep passion for the runway and the art of creating captivating imagery. In 2013, Cherelle made history as the first black woman to be crowned Miss Universe London. She also claimed the title of Miss Jamaica UK in the same year, solidifying her position in the industry.
Cherelle’s remarkable achievements did not stop there. She was honoured with the esteemed title of ‘Beauty Queen of the Year’ at both the BEFFTA Awards and Ebony Recognition Awards. These accolades served as significant milestones in Cherelle’s career, propelling her towards greater success and providing a platform for her to excel in her desired fields.
As a content creator, Cherelle’s focus revolves around her motherhood journey, her adoration for luxury beauty, self-care, impeccable style, and her passion for exploring the world. Her captivating content and brand reflect her unique experiences and resonate with a diverse audience.
Cherelle’s modelling career has allowed her to work for renowned global brands, ranging from Burberry to Revlon. In 2021, she joined forces with Estee Lauder Canada to spearhead a groundbreaking initiative during Black History Month. Together, they celebrated influential black women throughout the country with a luxurious brunch event in Toronto. This collaboration stands as a proud accomplishment for Cherelle, as she continues to make a positive impact within her community and seeks new avenues to uplift and empower others.
Cherelle encapsulates the essence of a multifaceted individual who has conquered various industries and continues to inspire through her creative endeavours. Her unwavering dedication, remarkable achievements, and passion for uplifting others make her a true powerhouse in the world of fashion and content creation.